In the backdrop of a flurry of complaints against Facebook related to its privacy settings, a Harvard Business School professor has claimed the popular social networking site provides users' information, including name and photos, to advertisers.
Benjamin Edelman, an assistant professor at Harvard Business School, said that Facebook's "explicit promises, in its privacy policy and blog posts, turn out to be untrue.”
"Facebook gives its advertisers more information about users than Facebook claimed and users have no way to opt out of that information sharing (short of ceasing to use Facebook or ceasing to click ads)," Edelman said.
According to his findings, clicking on an advertisers' advertisement reveals the Facebook user's name or user ID to the advertiser.
“With default privacy settings, the advertiser can then see almost all of a user's activity on Facebook, including name, photos, friends, and more," he said.
Queries sent to Facebook remained unanswered.
A professor at the school's negotiation, organisations and markets unit Edelman's research focuses on advertising activities on Internet and spyware, among others.
"My main concern about Facebook is that it shares data in ways users don't reasonably expect. Most of that concern results from confusing settings and frequently-changing defaults," Edelman pointed out.
Edelman said that he sent his findings about Facebook to the US Federal Trade Commission (FTC) on May 20. FTC primarily looks into anti-competitive business practices and also promotes consumer protection activities.
Going by media reports, Facebook is all set to introduce changes to its existing privacy settings in the coming days.
Earlier this month, groups from the US and Europe had complained about Facebook's changes to privacy settings, whereby the profile of users were made accessible to third-parties by default.
An European data protection group had said that changes made by Facebook to the privacy settings were unacceptable.
"... It is unacceptable that the company fundamentally changed the default settings on its social-networking platform to the detriment of a user," the group of officials advising the European Commission had said in a letter to Facebook.
In the US, Electronic Private Research Centre (EPIC) and 14 other privacy and consumer protection agencies had lodged a complaint with the FTC against Facebook's privacy settings.
EPIC is a Washington-based public interest research centre.
Wonderful blog & good post.Its really helpful for me, awaiting for more new post. Keep Blogging!
Professional Editing Services
always supportive blog friends
Hello Dear Writer, Can You Tell Me How To Protect Our Facebook Account form hackers?
The huge collection of Online placement papers with answers and interview pattern of various companies such as TCS,Infosys, Wipro, Accenture, IBM, CTS etc.Fully solved placement papers with detailed interview questions are given and it would be easy to understand.
An aptitue Test analyzes the skills, passions, capabilities, principles and individuals of an personal.
aptitute test is the natural skills owned and operated by the person rather than the obtained knowledge or experience.
aptitude test
placement papers
Really good and useful information. shud be careful govt jobs,latest govt jobs,railway jobs,bank jobs??
good article !!
Government Jobs
Apply Govt Jobs
Teaching Jobs
Thank you for nice information Please visit our website
Unimuda Sorong
FKIP
FST
FISHUM
Pendidikan IPA
Pendidikan Jasmani
Teknik Kimia
Peternakan
Hubungan Internasional
Hukum
Akuntansi
Farmasi
PGSD
Pendidikan Bahasa Indonesia
Akuakultur
Teknik Sipil
uhamka